The Adwords plugin allows a library to add a small tile to the results page right above the results to provide quick links to other pages according to a predefined list of hotwords and matching URLs.

For example, students may enter things like “late fees” into a search box to find information about fines and fees for overdue items. With this plugin, you can present your users with an extra result that may take them out of the OneSearch interface and directly to the page they’re hoping to find:

The functionality is currently available in the CUNY-wide OneSearch as well as Baruch’s OneSearch instance. To see the plugin in action, search for the name of a database (such as JSTOR).

If you’d like to incorporate this functionality into your OneSearch instance, please consult the OLS Support Site. You will need to fill out a spreadsheet and submit a work order to the CUNY Service Desk.